Digital Marketing Manager - London, Kings Cross

Greater London
37.5 hours per week

Join us on our ambitious journey to become the best operator of retirement living in the world.

This is a newly created role where you will lead, develop and implement an industry-leading digital marketing strategy.

You will be the driving force around creating engaging digital campaigns, improving sales lead generation, and promoting improved brand health.

The Role:

  • Developing and implementing an effective overall integrated marketing, PR & Events plan
  • Providing a full marketing toolkit for a variety of stakeholders
  • Overseeing the implementation of the Marketing plan – including results-driven, cost-effective campaigns.
  • Working in partnership with the Sales team; enabling them to meet their commercial objectives by providing them with cost-effective, high-quality leads, tools, materials and presentations.
  • Leading a small internal team on the delivery of campaigns, and form partnership-working with agencies (PR, Events, Creative).
  • Ensuring marketing objectives are implemented in the agreed timeframes and to excellent standards.
  • Overseeing external agencies to manage campaign delivery
  • Working closely with Development management team to ensure effective planning of marketing materials and programs.
  • Developing and delivering effective marketing and communications strategies for the organisation.
  • Undertaking continuous analysis of the competitive environment and consumer trends.
  • Implementing methods to measure marketing success levels.

Key Requirements:

  • Proven track record of experience with successfully delivering highly creative, cost-effective sales-driven campaigns
  • Excellent understanding of different channels of marketing
  • Entrepreneurial mindset with the ability to spot original opportunities
  • Exceptional verbal and written communication skills.
  • Strong interpersonal skills with the ability to influence others

The Offer:

  • Competitive salary (depending on experience)
  • 25 days annual leave (plus bank holidays)
  • The Gift of Time – three additional days leave for charity or voluntary work per year
  • Big birthdays off (those ending in a zero)
  • BUPA health care
  • 37.5 hours per week with flexible start and finish times
  • Life Assurance at x3 your annual salary
  • Retail discounts on a variety of outlets
  • Cycle to work scheme
  • Ongoing learning and development opportunities
  • Working in a modern office with a dynamic team setting.

Here at Inspired Villages, our residents mean a great deal to us, but so do our employees.

So, if you share our passion, actively go out of your way to help others, and want to work for a company which recognises you - please get in touch!

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